WordCamp Europe 2025 in Basel showcased WordPress at its most mature and strategic. The event brought together 1,723 professionals from 84 countries for essential discussions on accessibility implementation, sustainable development practices, and enterprise-grade solutions. WCEU proved that WordPress now powers critical business operations across industries, supported by a community balancing innovation with practical implementation.
Industry secrets. Sans the fluff

WordCamp Basel 2025 re-cap: Looking for wiener schnitzels in a sea of noodles
WordCamp Europe 2025 in Basel showcased WordPress at its most mature and strategic. The event brought together 1,723 professionals from 84 countries for essential discussions on accessibility implementation, sustainable development practices, and enterprise-grade solutions. WCEU proved that WordPress now powers critical business operations across industries, supported by a community balancing innovation with practical implementation.
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We’re sharing exclusive excerpts from our Design Handbook on creating intuitive, powerful web search experiences. Explore the full interactive handbook on Figma Community if you're curious for more!
The AI Hype had been raising my remaining hair from around 2022 until late 2024. Since January, I’ve stopped giving it that privilege. These days, both my hair and my blood pressure are flatlined—and the narratives people are hyping and arguing over? They’re less sci-fi and more like tragicomic headlines straight out of The Onion.
In Nominis episode 085, we examine how omnichannel strategies can boost online sales. Danijela Živković from Infobip shares insights on aligning digital and physical channels to create a unified customer experience, highlighting the benefits of integrated marketing and customer engagement across platforms.
In Nominis episode 084, we dive into the art of building thriving professional communities. Tin Đudajek, co-founder of Canonical SEO Agency and Zagreb SEO Summit, reveals how strategic online engagement combined with authentic offline events can create lasting connections.
In Nominis episode 083, we explore the transformation journey of agencies navigating the dynamic digital landscape. Nikola Budiša, founder of LM Komunikacije, reveals how embracing adaptability and creative content strategies helped his agency thrive amidst rapid industry changes, demonstrating the critical role agility plays in sustained agency success.
This article unpacks the forces behind the possible web traffic decline, including Google’s strategic pivot to retaining users within its ecosystem, the explosion of AI-generated answers, and the growing complexity of user intent. More importantly, we’ll explore how businesses can adapt to these changes without losing their competitive edge.
In Nominis episode 082, we delve into the power of communication experts in building standout brands. With insights from Maja Čehulić, a seasoned expert hailing from "Grizli komunikacije", this episode highlights the importance of aligning communication with core values to forge lasting connections and drive business success.
From Crisis to Tokens - notes, thoughts & photos from a myriad of local tech events - NeuralabTour 2024
Crocommerce 2024, held in Zagreb, Croatia, proved to be a pivotal event for the eCommerce industry.
In Nominis episode 081, we explore the gap between merchants' design desires and the functional essentials of a successful webshop. Our own BD Karlo Štefčić emphasizes the importance of prioritizing user experience, strategic planning, and reducing plugin reliance to create a streamlined and impactful eCommerce platform.
In Nominis episode 080, we explore how personal resilience and community support can drive impactful business initiatives, as Marko Fertelmeš shares his journey of founding Sunčani put. This episode highlights the power of compassionate entrepreneurship and the role of corporate responsibility in supporting humanitarian causes.